Logik.io Supercharges CPQ for Manufacturing with a Configuration Experience Built for Sophisticated Products

Logik.io augments and enhances the "C" of CPQ solutions, specifically built for manufacturers with complex product configurations. Our advanced product configurator, or as we call it, our Commerce Logic Engine makes even the most sophisticated products simple to sell, so sales can sell faster, admins can maintain less, and every customer gets exactly what they need.

guided selling software

Sophisticated manufacturing products and complicated product rules used to be challenging for CPQ to handle.  Before Logik.io.

Create guided product configuration experiences for CPQ that makes configuring even the most sophisticated products fast and simple.

Other product configurators for manufacturers are complicated to manage, require custom development and scripting, and have limited performance for sophisticated manufacturing products.  Logik.io was purpose-built to simplify the complicated CPQ processes for manufacturers, with a configurator built to make administrators lives easier, and to provide a powerful dedicated engine to govern the logic, rules, and recommendations that direct how products can and should be configured and sold.  

Why is Logik.io the perfect addition to CPQ for Manufacturing? 

Handle even the most complex products with ease and lightning fast speeds

Logik.io adds a proprietary solving engine to Salesforce CPQ built to handle advanced product configurations with split second speed speed for sales reps to produce quotes faster for every product, for every customer, every time.

Flexible & intuitive selling experience for anyone to create perfectly configured solutions

Give your sales reps the tool they need to deliver a quote for products and services that fit exactly what your customer needs. No more picking through part numbers and product lists. Let Logik.io guide every seller to the perfect solution.

Maintain a single source of data in the leading sales and CPQ platform: Salesforce

Logik.io enhances the "C" of Salesforce CPQ, and is built directly on the Salesforce platform and within the Salesforce data structure, so you can still leverage all your product data in one central place. Logik.io works right alongside your existing system.

See how Logik.ios next gen configuration engine delivers a high performance sales experience.

Learn more about how Logik.io makes the perfect addition for CPQ for Manufacturers

CPQ For Manufacturing

As a manufacturing company, you should not be using outdated Quote-to-Cash processes. Conducting product configuration, pricing, and quotation manually or with inadequate tools is not just time-wasting—there's a real risk of losing customers to competitors who can offer a more seamless experience.

Even though we have had configuring price quote (CPQ) technology since the late 1970s, CPQ systems gained attention when they joined up with salesforce solutions in the late 1990s and early 2000s. Today, the best CPQ software will include an advanced rules engine as well as features for pricing and generating quotes. They are also rule-based for approval and authorization requirements.

As a manufacturing company with a complex product and possibly thousands of options and configurations, your CPQ process and CPQ process flow is more in-depth and complicated. Off-the-shelf CPQ software solutions will not meet your needs adequately because they are designed for the general market.

An advanced CPQ solution allows you to account for the more nuanced changes that are common in the manufacturing industry. For example, a suitable solution should help you to account for fluctuations in the cost of raw materials, logistics, or availability of labor in its CPQ process flow. These are features that can shield or even improve your profit margins.

Similarly, CPQ for manufacturing software comes integrated with sales software such as CRM and ERP systems. This makes it easier for your sales team to focus on providing a more satisfactory customer experience. The customer receives accurate quotes within a short time, and you can deliver products much faster.

If you're having trouble finding the best CPQ for manufacturing software for your business, one way to do it is to discover what solutions are being used by other CPQ companies with demonstrated CPQ examples of success in their operations.

One of these is the Salesforce and Logik.io combo. We joined forces to make even the most complex product configuration, pricing, and quotation processes simple. Not only does this save your business money and time, but it will also future-proof your company against developments and changes in customer needs.

CPQ Software For Manufacturing

Every single CPQ company says that their software is the best for manufacturing companies. How do you filter through the marketing speak and get down to the details that matter? This is especially important if you require niche features to support unique business processes.

Here is some free CPQ software advice: most CPQ software companies do not really have the built-in features and capabilities that you need to support your needs as a manufacturer. Here are some of the bare-minimum features that even free CPQ software for manufacturing should provide:

  • A product catalog
  • A visual system of selection and configuration
  • ERP pricing
  • Order and inquiry management
  • Handle complex configuration, rules, and formulas
  • Integration with other sales tools such as CRMs and ERP software
  • Approval, authorization, and documentation
  • Quote and proposal management
  • Smart selling, able to adapt to different sales processes

These aren't all features that you can find in a general-purpose CPQ solution. Most of those available are either built on top of CRMs or need to be integrated with enterprise software such as CRMs. These general-purpose CPQ products aren't nearly powerful enough to meet the needs of modern discrete manufacturing.

That's why Logik.io exists. Our powerful product configurator meets the complex needs of manufacturers better than any of the top 10 CPQ configurators. Working with Salesforce software, we have the best CPQ software when complex configuration is required.

CPQ Companies

Configurators have been part of guided selling in the manufacturing industry for decades. However, CPQ solutions didn't become a definite and popular suite of applications on their own until 2010. That's when Gartner first defined the CPQ suite of applications and released the first of its annual reports for the segment.

The CPQ full form is Configure, Price, Quote. It is a software solution that helps manufacturing companies produce quotes and process complex orders for configurable products.

CPQ software makes it easy to capture order details, calculate prices, and communicate that information to both the engineering teams on the factory floor and the customer. 

The CPQ market has now grown extensively and gained several large players. There is certainly a difference between the best CPQ software for small businesses and smaller manufacturers compared to the best CPQ software solutions for enterprise manufacturers.

The annual CPQ software Gartner report will help us find and evaluate various CPQ companies in the space. These include IBM CPQ, SAP CPQ, Salesforce CPQ, Oracle CPQ, Apttus CPQ, Conga CPQ, IBM CPQ, and more.

Here, we will only evaluate the ones that are highly specialized for manufacturers: Salesforce CPQ, Tacton CPQ, SAP CPQ, and Oracle CPQ. 

Salesforce CPQ

The CPQ Salesforce solution is the best place to begin your evaluation. The CPQ Salesforce meaning is the same as mentioned before: configure, price, quote. The company, formerly called Steelbrick CPQ, it was acquired by Salesforce in 2015 and integrated natively into the Salesforce platform.

Even before it was part of the Salesforce CPQ process, Steelbrick was already an industry leader. Now, with Salesforce's powerful functionality, Salesforce's Steelbrick CPQ can easily handle complex functionality.   

Salesforce CPQ features rival those of any competitor on the market. The product itself, as you can see in our Logik.io for Salesforce CPQ demo video, offers a powerful experience made possible by its native integration to the Salesforce platform. This makes for a robust Salesforce CPQ presentation for your product.

The biggest advantage you get comes from the Salesforce ecosystem and the resources that Salesforce provides. There are many Salesforce CPQ examples on their website, and you also get free Salesforce CPQ tutorials and certifications. 

These Salesforce CPQ certifications are available through the Salesforce CPQ Trailhead course on the site.  And, because Salesforce CPQ is so easily integrated into the Salesforce product suite, it is easy for manufacturers to learn Salesforce CPQ as a whole. What’s more, Salesforce CPQ offers pricing solutions that work for a range of products.

Once you implement Salesforce CPQ as your CPQ tool, you will be glad to discover that the Salesforce CPQ documentation is among the best. Because there are specific roles for Salesforce CPQ jobs, you can usually find a highly talented admin for any Salesforce CPQ help.  

Tacton CPQ

Compared to Salesforce, Tacton CPQ or Tacton Systems is a niche CPQ application. Tacton CPQ clients are generally industrial clients such as vehicle manufacturers.

Being such a niche solution, Tacton CPQ clients are limited compared to what other companies such as Oracle and Salesforce have to offer. For example, the Tacton logo or name aren't as easily recognizable. 

For the same reason, the Tacton CPQ training and Tacton knowledge base are much smaller compared to the established Salesforce CPQ.

Because Tacton is a standalone application rather than one integrated into a platform, Tacton needs to hook into and integrate with your CRM, usually Salesforce. However, the Tacton CPQ Salesforce integration is as fluid or seamless as a native integration.


SAP, the widely recognized provider of ERP solutions, also offers the cloud-based SAP CPQ Callidus (formerly CallidusCloud). SAP CPQ is a legacy tool that SAP acquired in 2018 to improve its Variant Configuration functionality in its ERP systems. 

Salesforce will often integrate with the SAP CPQ system. However, the SAP CPQ integration is not robust. Even though SAP does have a resourceful CAP CPQ certification program and free SAP CPQ tutorial options, companies who are already on Salesforce should consider the native Salesforce CPQ instead.  

Despite the SAP CPQ documentation and SAP CPQ training needed, the SAP CPQ help is no match for the integrated Salesforce application. 

Oracle CPQ

Oracle's CPQ is one of the top players. It provides a sales-oriented Quote-to-Cash CPQ solution with features like one-of-a-kind pricing requests, cross-selling opportunities, and guided selling. It creates sales visibility, insights, and channel control options.

Formerly known as BigMachines before Oracle acquired the company in 2013, Oracle CPQ is an enterprise-grade CPQ solution that offers machine-learning capabilities for an exceptional customer experience. However, it has a much lower adoption rate, mostly because many users find it too complex and rigid. It also has poor customer support and issues with stability.

The biggest advantage a solution like Salesforce CPQ has over Oracle CPQ is that Oracle's CPQ architecture is much more rigid and less flexible than Salesforce. In terms of the resources and ecosystem around the product too, Oracle's CPQ jobs are in lower demand than Salesforce, while resources like Oracle CPQ tutorials are far less extensive. 

Get your free demo now to see the Logik.io Salesforce product configurator in action.

Additional Related Resources

Guided Selling  | Guided Selling Software | Guided Selling Salesforce CPQ | Configure Price Quote | Guided Selling for Manufacturing | Product Configuration Software | Logik.io for Salesforce CPQ | Salesforce Manufacturing Cloud


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