When it comes to the complex configuration of products, services, and solutions, most configurators fall into one of two categories: attribute-based or product-based.
Attribute-based configuration enables sellers to configure solutions that fit certain criteria and customer needs. Instead of requiring sellers to know every specific product code or SKU, attribute-based configuration is well suited when deals involve diverse and unique customer requirements, lots of features and options, a need for personalization, and/or a high cost of customization.
With product-based configuration, sellers need to be highly familiar with product catalogs and SKUs in order to select the correct products for a particular quote or deal. Product-based configuration can work well if there are well-defined variants, simple products, or standardized configurations.
Essentially, attribute-based configuration is intuitive and designed for complexity, while product-based configuration requires greater product catalog knowledge and is useful for simpler deals.
So, what do you do when your sales environment has a blend of high complexity and some elements of standardization? While other configurators lock you into one type or the other, Logik.io offers the flexibility of product-picking functionality within our attribute-based model.
Imagine what it would be like to have…
- The flexibility to design configuration experiences that best suit your user preferences.
- A simple way to migrate product selection experiences from other tools.
- The ability to combine attributes and product picking to make configuring faster.
Curious to see how we make it possible?
Watch this recorded webinar, Under the Hood with Logik: Combining Attribute-Based & Product-Based Configuration to see a walkthrough of our solution and discover how Product Picker within Logik.io’s attribute-based configurator can help you reach your goals.
Interested to see how Logik.io could support your services sales? Our team is here to help.
