CPQ&A: “Attribute-Based Configuration” with Insight from Walpole Partnership

Dec 13, 2022 2:27:13 PM | CPQ CPQ&A: “Attribute-Based Configuration” with Insight from Walpole Partnership

In the second installation of Logik.io Live CPQ&A, the Sr Managing Partner Consultant at Walpole Partnership shares his thoughts on attribute-based config.

Logik.io Live is back with the second installment of CPQ&A. Hosted by our VP of Marketing and Business Development, Blake Grubbs, CPQ&A is a video series highlighting industry experts in conversation around market trends and hot topics.

This week, Logik.io features Ingmar Hermans, Senior Managing Partner Consultant at Walpole Partnership, for a 20-minute deep dive into attribute- and product-based configuration solutions. 

The differences between product-based and attribute-based configurators are well-known to us here at Logik.io – we put together The Configuration Guide for the explicit purpose of helping you determine which is the optimal solution for your business.

But Hermans’ expertise leaves him uniquely qualified to discuss what he calls the two most important components of a product configurator: accuracy and cycle time.

Drop in on our second installation to see exactly what Hermans has to say about ensuring accuracy in a timely manner, and how Logik.io can help support that process. 

Blake Grubbs

Written By: Blake Grubbs

Blake has successfully helped several high-growth tech startups build and scale marketing over the past 10 years. Held marketing leadership roles at Seismic, Drift, Alyce, and Simplr, all who successfully doubled and tripled ARR bookings during his tenure. He has a Bachelor's Degree in Business Administration and Management from Boston University's Questrom School of Business.