The eCommerce space is rapidly evolving to support enhanced customer engagement and satisfaction, while also driving sales and revenue for businesses. Online retailers are leveraging advanced technologies, such as AI, ML, AR/VR, and blockchain to provide personalized and immersive shopping experiences that mimic in-store interactions.
You’ll now see B2B eCommerce companies using real-time product recommendations, 3D product visualization, virtual try-on features, and augmented reality-powered product demonstrations to enhance the customer experience.
Zaelab, digital consultancy firm, has been supporting this transformation, and Logik.io got to sit down with their President & CEO Evan Klein to discuss their next-gen immersive commerce solution – ZLCX.
In this installation of Logik Talks, a recurring video series streaming on our Youtube channel, Evan discusses how to create personalized and engaging shopping experiences for customers.
The platform integrates with existing eCommerce systems to provide real-time product recommendations, 3D product visualization, and virtual try-on features. This enhances customer engagement and satisfaction while also driving sales and revenue for businesses.